LianaPress Case

Lasten.fi: Press Releases help enhance your business

Lasten.fi: Press Releases help enhance your business Henri Huovinen LianaPress reaches media representatives on a wide range, but I can limit the message to a targeted group when I want to Henri Huovinen CEO, lasten.fi

Lasten.fi is a Finnish web store specialized in children’s products. The company that started in 2014 has been LianaPress’s client since the beginning. “We have sent press releases through LianaPress with excellent results so far and Markkinointi&Mainonta has published articles on their own website based on our press releases”, CEO Henri Huovinen states.

The number of visitors in my web store quintupled

Publicity has brought tangible profit for web store manager Henri Huovinen. After the first press release, the number of visitors in the web store has quintupled and the growth still goes on. “There are many interesting things in the future worth a press release. For the press release to go through in media, the chosen channel is as important as the content. ePressi reaches media representatives on a wide range, but I can limit the message to a targeted group when I want to”, Huovinen states.

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